Psychology of pricing
Learn how simple visual and messaging tweaks to your emails, social media posts, and website can increase customers and sales by as much as 20%:
Fern Reiss is the author of the forthcoming, "The Psychology of Pricing: How Simple Visual and Messaging Tweaks -- to Your Emails, Social Media Posts, and Website --Can Increase Sales by 20%."
Fern is a popular presenter of corporate programs on Psychology of Pricing, and other topics.
Corporate Program
In this incredibly fun and interative program, teach your entire team how to incorporate the secrets of pricing psychology. Choose between a two or five-hour Psychology of Pricing teambuilding session, appropriate for new or established groups:
- Networking Bingo
- MadLibs Pricing
- Brainstorm Show & Tell
- End with a Bang: Applying the Checklist to Your Website, Ad or Email
Five-hour workshop includes Psychology of Pricing e-book for each participant.
$7500/2-hour program; $9500/5-hour program
Sign UpConsulting on Your Prices
Learn the secrets of Psychology of Pricing in one-on-one consulting:
- How simple wording changes encourage sales
- How font and color choices influence customers
- How to structure your upgrades and discounts to prompt purchasing
- How businesses can increase customers and sales significantly, in just minutes
- How simple changes to your website, emails, and social media posts, can dramatically affect interest and sales
- How you can generate sales from people who request discounts, or say they can't afford it
- How you can command top dollar, even when your competitors are charging less
- Includes free bonus, "Psychology of Pricing Checklist"
- IN ONE HOUR, we'll do a pricing assessment of the homepage of your website, AND one email or social post, and tweak your wording for increased customers and sales.
$1500/hour; $10k/day
Sign UpPsychology of Pricing Video
In Fern's 52-minute, on-demand video, learn:
- How simple wording changes encourage sales
- How font and color choices influence customers
- How to structure your upgrades and discounts to prompt purchasing
- How businesses can increase customers and sales significantly, in just minutes
- How simple changes to your website, emails, and social media posts, can dramatically affect interest and sales
- How you can generate sales from people who request discounts, or say they can't afford it
- How you can command top dollar, even when your competitors are charging less
Includes free bonus, "Psychology of Pricing Checklist"
$99/52-minute video program
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